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About Project Giving Back

This grant-making charity has awarded St James’s Piccadilly a show garden at this year’s RHS Chelsea Flower Show, called ‘Imagine the World to be Different’

Project Giving Back (PGB) is a unique grant-making charity that provides funding for gardens for good causes at the RHS Chelsea Flower Show. PGB was launched in May 2021 in response to the Covid-19 pandemic and its devastating effects on UK charitable fundraising – effects that have since been exacerbated by the cost of living crisis. It will fund gardens inspired by a range of good causes at RHS Chelsea Flower Show from 2022 – 2026.

Project Giving Back will fund a total of 15 gardens at RHS Chelsea Flower Show in 2024 and intends to fund up to 60 gardens at the show from 2022–2026.

Project Giving Back was established with funding from two private philanthropists who are RHS Life Members and keen gardeners. They wish to remain anonymous. PGB will help UK-based good causes recover from the unprecedented effects of the global pandemic by giving them an opportunity to raise awareness of their work for people, plants and the planet at the high-profile RHS Chelsea Flower Show.

Find out more at www.givingback.org.uk

More about our garden at RHS Chelsea Flower Show

Spotted at Chelsea Flower Show 2024

Here are just some of the people who came to say hello – you might spot some familiar faces.

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Thought for the Week – A day in the life of a St James’s ambassador at Chelsea Flower Show

Sonia Lee reflects on her enriching experience as an ambassador for St James’s Piccadilly Garden at the Chelsea Flower Show, highlighting the garden’s Gold Award, the enthusiastic public reception.

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St James’s Chelsea Bird Box

Find out about the special, handmade birdhouse featured in St James’s RHS Chelsea garden this year, as seen on the BBC.

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‘Imagine the World to be Different: The St James’s Quartet’

The Sixteen and St James’s Piccadilly reveal new composition by Will Todd in celebration of Chelsea Flower Show.

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Thought for the Week – Birdsong and Hope: Finding Community in St James’s Garden

Lucy Winkett reflects on the power of birdsong to bring hope, even in the middle of a city.

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St James's Piccadilly CFH 2024 garden 1. Photo Richard Bloom

Creating the Chelsea show garden

Discover how St James’s show garden ‘Imagine the World to be Different’ has been created with this short film by our sponsor Project Giving Back.

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D.R. Harris & Co. fragrance

D.R. Harris & Co has developed an exclusive new fragrance to celebrate St James’s participation in RHS Chelsea Flower Show to raise funds for The Wren Project.

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Luke Adam Hawker Prints

Luke has created this special edition print for the RHS Chelsea Flower Show to raise funds for The Wren Project.

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Thought for the Week – Maytime

Lucy reflects on Maytime traditions, the politics of being English and the origins of the Spring Show in west London that has become RHS Chelsea

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St James’s Chelsea Garden Timelapse Footage

From the initial ground-breaking to the final flourish of blossoms, see our RHS garden come to life with this timelapse of the installation on the main avenue at RHS Chelsea Flower Show.

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St James’s Chelsea Garden in the Press

Online coverage of the Imagine the World to be Different garden designed by Robert Myers for St James’s and sponsored by Project Giving Back.

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Environmental innovations

Robert Myers, St James’s Chelsea Show Garden designer, explains how prioritising sustainability throughout the projects lifecycle sets a new standard for ecologically-driven practices.

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Robert Myers talking about trees

Landscape architect for St James’s RHS Chelsea Flower Show Garden 2024, Robert Myers, talks about the importance of trees in our show garden design.

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Robert Myers Chelsea garden designer

Meet the garden designer – Robert Myers

Award-winning landscape architect Robert Myers will create a pioneering vision of change in our show garden at RHS Chelsea Flower Show 2024, sponsored by grant-making charity Project Giving Back.

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Post-war photos of our garden

After the war of 1939–45 Viscount Southwood provided money for the ‘green’ churchyard to be made into a garden of remembrance ‘to commemorate the courage and fortitude of the people of London’.

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About Project Giving Back

The grant-making charity Project Giving Back has awarded St James’s Piccadilly a show garden at this year’s RHS Chelsea Flower Show, called ‘Imagine the World to be Different’.

more